Supply chain visibility in the food and beverage industry
In today’s market, consumers are not only more knowledgeable but also more discerning when it comes to their choices in food and beverage products. As a result, it is no longer enough for company to pay lip-service to social responsibility issues, they must act.
One step to achieving these goals is through supply chain visibility, enabling manufacturers to track exactly what goes into their products, and make changes that benefit the consumer and the environment. Those who succeed in producing responsible, honest products are set to gain significant market share, compared to those who do not.
Consumers are using their buying power to push for good, driving growth in brands who can prove they use less packaging, use responsibly sourced ingredients, or have greater transparency. This presents a challenge for established food and beverage manufacturers as smaller competitors are often better positioned to demonstrate these features.
Our eBook highlights the 3 main consumer demands influencing a company, and how IFS Cloud delivers end-to-end visibility of your supply chain, so you can deliver on transparency, sustainability, and authenticity.
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